E-Learning

Social Media System Overview from John Jantsch on Vimeo.

Get up to speed quickly with online learning!

If you’re convinced you’d like to institute a Social Media marketing program for your business – and you should be – Duct Tape University has a new online learning program. Here’s what’s included:

Module 1: Creating a Social Media Strategy
Before you can become active, you should see what others are doing and learn how to listen for things that are important to you – like your company’s reputation – and you’ll set up your Twitter account. Here’s what’s included

Video: Session 1 Lesson
Video: Basics of Twitter Search
Video: Google News and Alerts
Video: Using Google Reader to Listen

Module 2: Optimizing Brand Assets
Set up your Social Media accounts and, for extra credit, get ready to Podcast!

Video: Session 2 Lesson
Video: The Google Personal Profile
Video: Creating Local Search Profiles
Video: Basic Facebook Set-up
Video: Embedding YouTube Videos
Video: Optimizing Your LinkedIn Profile
Video: Optimizing Brand Assets
Video: The Basics of Podcasting

Module 3: Blogging for Business
You’ll begin interacting. You’ll read other people’s blogs, comment on them, and set up a strategy of your own.

Video: Session 3 Lesson
Video: WP Settings
Video: Installing WordPress
Video: Blog Posts
Video: WP Pages
Video: WP Widgets
Video: WP Plugins
Video: WordPress Themes

Module 4: Social Networking and Networks
Put the polish on your Social Media accounts and dig deeper into they way they work. You’ll learn how to both be a follower and find followers. This is when it really starts to become fun!

Video: Session 4 Lession, pt1
Video: Session 4 Lesson, pt2
Video: Twitter Search
Video: Twellow
Video: Tweetdeck
Video: Facebook Fan Page
Video: Facebook FBML
Video: LinkedIn Profile Organizer

Module 5: Managing the Beast
You’ll create a Social Media dashboard and determine what your routines will be. Finishing this module means that you’ll have a fully active Social Media marketing plan in place.

Video: Session 5 Lesson
Audio: Getting Things Done
Video: Twitter Feed
My Social Media System
Video: Netvibes Dashboard
Video: Facebook Fan Box

You could spent 30 or 40 hours of your time researching and using trial and error to pull all of this together, or you could buy that time, plus equipment lists and hints and a whole lot more, for just $199. Your lessons will be released at the rate of one each week so you won’t be overwhelmed! When you’re finished you will have a complete, SEO friendly, Social Media installation to boost your business to the top. If you’d like even more assistance, Individual Coaching or Group Coaching is available.